"Most people scorn or ignore apologetics because it seems very intellectual, abstract and rational. They contend that life and love and morality and sanctity are much more important than reason.
Those who reason this way are right; they just don't notice that they are reasoning. We can't avoid doing it, we can only avoid doing it well. Further, reason is a friend, not an enemy, to faith and to sanctity, for it is a road to truth, and sanctity means loving God, who is Truth.
Not only does apologetic reasoning lead to faith and sanctity, but faith and sanctity also lead to apologetic reasoning. For sanctity means loving God, and loving God means obeying God's will, and God's will is for us to know him and to be "ready to give a reason for the hope that is in you" (1 Peter 3:15).
- Kreeft & Tacelli, Handbook of Christian Apologetics, Ch. 1, The Nature, Power & Limitations of Apologetics, 20-21.